Greg: This is PKF Texas, the Entrepreneur’s Playbook. I’m Greg Price, director of Consulting Solutions, and I’m here again with John Kleb, Director of Operations for Chicago-based Sikich Technology, LLP, and a member of the NAV-X Management Committee. John, welcome back to the Playbook.
John: Thank you, Greg. It’s great to be here.
Greg: John, I’m out in the marketplace every day, visiting with C-suite executives. Consistently I hear from them, “I can’t get the information I need to run my business.” What do you think about that?
John: Well, Greg, we’re certainly in the era of too much data, too much data for most legacy systems, for sure. In fact, the industry has coined a term, they call it “big data.” NAV-X, the product we’ve been discussing over the weeks, has been specifically built to create actionable information so that executives may make more rapid business decisions, accelerate the time to profitability.
Greg: So John, do you see this as something that differentiates the product between it and its competitors in the marketplace?
John: Absolutely. The visibility in the data, as we talked about in a previous episode, is just fantastic – quick, at the fingertips, ready to go.
Greg: John, thanks for sharing that insight with us. I’m sure everyone has been frustrated with what you say, “the big data concept,” and we’ll have you back to talk some more about that.
John: Oh, great. I’d love to come back.
Greg: Okay. Thanks for being here. This has been another Thought Leader Production brought to you by PKF Texas, the Entrepreneur’s Playbook. Tune in next week for another chapter, and if you’d like more information about the NAV-X software, go to www.pkftexas.com or any of the following web addresses.