Practice Growth Specialist Honored by Association for Accounting Marketing

by | Jun 4, 2020 | News & Alerts

Houston – June 4, 2020 – Pannell Kerr Forster of Texas, P.C. (PKF Texas) is pleased to announce Siri Svay, Practice Growth Specialist, was named the 2020 Rookie of the Year by the Association for Accounting Marketing (AAM).

AAM’s Rookie of the Year recognizes a marketer on the rise, demonstrating distinction in the field. The honoree must have no more than three years of accounting marketing experience and show creativity, initiative and ambition in their firm.

“We are honored Siri has been recognized as the Rookie of the Year by AAM,” said Byron Hebert, CPA, CTP, Chief Growth Officer. “Siri made an immediate impact when she joined the firm, and she is well deserving of this honor.”

Svay joined PKF Texas in 2018 and AAM in 2019. She is involved with all marketing aspects – from social media and digital marketing to developing video and niche-specific content. Svay has also developed relationships with other marketers across the industry and many remarked how impressed they were not only with her willingness to listen and engage, but with her knowledge of the industry in her short time with the firm.

About Association for Accounting Marketing
The Association for Accounting Marketing (AAM) is a national trade association and one-of-a-kind network of marketing, business development and growth strategists. The association was formed in 1989 to provide education, community and resources for accounting firms, CPAs, consulting firms and sales professionals, partners, firm administrators and representatives of businesses offering products and services designed for the accounting industry and marketing professionals. Learn more about AAM at

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