Russ: This is PKF Texas The Entrepreneur’s Playbook. I’m Russ Capper, this week’s guest host. And today I’m here, once again, with Jeff Toal, CEO of Med-Enterprise. Jeff, welcome back to The Playbook.
Jeff: Thank you for having me back.
Russ: You bet. Well, I find your business fascinating. And I’m just curious. What trends did you see in healthcare, in the medical world, that motivated you to start the company?
Jeff: That’s a good question. I think it was one of the concerns – that with the evolution of the policies that were going on in healthcare, I kept seeing a sense that projects were changing and shifting. And it was losing the focus on capturing money and accounting for it accurately. So I kept seeing money left behind. So we took the opportunity of that technology I mentioned before and did some pilot testing with it, and we actually were finding money that was being left behind. Because there was that distraction to the newer trends that were going on. So we came back in, used a newer technology to capture what was missing.
Russ: Well, it definitely is a rapidly evolving space – and complex. And you are solving there?
Jeff: We are. It’s a fascinating – in a lot of ways, we’re actually helping to find money to fund projects that are dear to the hearts of our providers and healthcare system. So it’s a nice balance of finding money, so that they can move their initiatives forward.
Russ: Really cool. And I really appreciate you sharing this story with us.
Jeff: Thank you for having me.
Russ: You bet. And this has been another Thought Leader Production, brought to you by PKF Texas and The Entrepreneur’s Playbook. Tune in next week for another chapter.