
“Clients come to us because they need help. Knowing I’ve helped a client in their time of need, whether it be great or small, gives me a sense of great satisfaction that the work we do is meaningful to them.”
Martin Euson, JD
Director, Tax
What I do for Clients
I appreciate my clients by being a good listener and getting to know them and their business so I can create a customized tax plan to help them meet their goals.
When I’m not at work, you can find me spending time with my son, watching the Astros, or playing chess.

“Clients come to us because they need help. Knowing I’ve helped a client in their time of need, whether it be great or small, gives me a sense of great satisfaction that the work we do is meaningful to them.”
Martin Euson, JD
Director, Tax
What I do for Clients
I appreciate my clients by being a good listener and getting to know them and their business so I can create a customized tax plan to help them meet their goals.
When I’m not at work, you can find me spending time with my son, watching the Astros, or playing chess.
Martin's Insights
View AllWhat does “Appreciating Your Business” mean to you?
Appreciating a client’s business is for me, as an advisor, to provide value through my services to their business, thus increasing the value of their business. It has to go beyond keeping our clients compliant with the law. To do this, you have to learn about your clients and get to know them on a deeper level. It doesn’t happen overnight. You have to learn how they make money and how they could potentially lose money. We have to ask questions like, “What is your growth strategy? Do you plan to grow organically or through acquisitions?” Understanding a client’s business helps us to help them maximize their revenue and minimize their tax burden, thus ultimately appreciating their business.